That’s what a Head of Product told me five years ago when I asked her what was most broken in her revenue stack.
At the time, they were using Zuora and Salesforce CPQ — and despite all the resources they had, quoting and billing were still painful. “These tools just weren’t built for SaaS,” she said. They had even tried building an internal system — and still struggled.
As a BS/MS in Computer Science, I initially thought: “How hard could billing be? It’s just recurring charges, right?”
Boy, was I wrong.
As I dug deeper, I realized the issue wasn’t just the tools — it was flawed architecture. Point solutions for CPQ and Billing, each with their own incompatible product catalogs, may have worked in the non-SaaS world. But in SaaS — where subscriptions, renewals, proration, frequent pricing changes, and multi-channel sales are the norm — this fragmented setup simply falls apart.
The solution was deceptively simple.
Unify CPQ and Billing (and Metering) into one platform with a single unified product catalog. This platform is built with modern architecture principles of API-first that supports PLG and SLG effortlessly and powers all business models - subscriptions, one-time and consumption.
That was in 2019 — and we’ve never looked back.
Sandeep, Founder/ CEO
Before:
After:
AI-native products (like LLM-powered features or inference-heavy workflows) incur consumption-based COGS — every API call, every computation has a marginal cost. And yet, companies are forced to price AI as seats-based due to outdated revenue stack.
AI needs to be monetized through a combination of three business models:
Subscription - Adding credits on a schedule
Metering - Consumption of credits that could be different based on actions taken, and
One-time - Top-up of credits.
Adding a standalone metering tool to an already broken revenue stack comprising of disparate CPQ and Billing won't work.
3 wrongs don't make a right.
You need a unified system that combines CPQ, Billing and Metering with a tight layer of performant APIs.
That is MonetizeNow.
We are a proud values-driven company
Whether it is a pixel or a calculation, we pay a lot of attention to what we do.
More true than ever for remote-first work culture. We are fanatics about working as a team.
Absolutely zero tolerance for using either title or years of experience as a means of gaining leverage.
We love folks who have a bias towards action rather than words.
We celebrate life-long learners and having fun. Life is too short otherwise.
We celebrate life-long learners and having fun. Life is too short otherwise.
We are backed by incredible investors and angels who have deep expertise in B2B SaaS.
Two Sigma
Uncork Capital
NFC
GTMfund
Come join us in building the future of SaaS Monetization and help us change the world.
Work in a high-growth and values-driven startup that is revolutionizing Quote-to-cash. You will be working as a Solutions Engineer bridging the gap between technical solutions and customer needs, playing a pivotal role in post-sales onboarding, support, and ongoing customer success.
Remote USA or Canada
Full-Time
Work in a high-growth and values-driven startup that is revolutionizing Quote-to-cash. In this role, you will be working on really hard technical problems around designing a scalable, flexible and performant data model and infrastructure that is built to last..
Remote India or Bangaldesh
Full-Time
Supercharge your sales process with seamless quoting, billing, and usage tracking—all in one platform.